Manchester United’s botched attempts to form a breakaway Super League have shone a light on the Glazers’ ownership of the club.
For United supporters, it could be a welcome development, with Ed Woodward stepping down, and talk of protests beginning to ramp up again.
Co-owner Joel Glazer took the rare step of publishing an open letter to fans to apologise for his part in the machinations.
News of their treachery has also created headlines for them in their homeland, and humiliatingly for the Glazers, in their home state of Florida.
Two local newspapers to them, the Orlando Sentinel and the Tampa Bay Business Journal, both reported on their mishandling of the whole process.
One of the papers ran a headline claiming the Glazers ‘look like buffoons’ for their error.
This is not what the Glazers had in mind when they signed up for the Super League launch.
Their humiliation has tarnished their name not just in England, but closer to hand, in front of their constituents in Tampa.
Now, there may be plenty of goodwill towards them in Tampa right now due to the Super Bowl win, but they won’t look good, smart, or savvy where potential sponsors and business partners are concerned.
And that’s ultimately what matters to them. Do businesses and sponsors want to be associated with the Glazers after this?
Do they need the hassle of their inability to handle United and the negative publicity coming back to impact them in the US?
More pressure
A report from NBC Sports reports how the Glazers and Arsenal’s owners the Kroenke family, are ‘facing pressure to sell’.
The report says: “The effort to form a new Super League for their soccer teams has failed miserably and spectacularly.”
It also reads that a decision could be made to sell up, adding: “It’s possible that, eventually, the only practical solution will be to divest.”
The fallout from the Super League mess is still clearly being felt, and it is not over yet.
For United supporters, this has sparked a real juvenation among fans with hope that an often divided group can come together and unify to pile on the pressure.
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